|When it comes to guest posts, your content needs to be of the highest quality to even be considered. Many of the site owners have a dedicated following who expect a certain quality when it comes to the articles. If your article isn’t completely unique and of good quality, it will likely be rejected. You should also put more emphasis on actionable content. This means that your articles should have the sort of ideas that your reader will be able to quickly implement after reading the article. The article should also have the steps together with any photos and images needed to better understand/explain the content.|
|There are a few things you can do to improve the chances of your article being accepted by your target blog.|
1. Focus on subjects/topics that haven’t already been covered in other blog posts. Blogs will have a search box somewhere.
Use this to find out whether the topic you want to write about appears in other posts and find out how the topic was covered.
2. Read some of the articles posted on the site to get a feel of the voice and tone used in the article.
Readers of a particular blog will be accustomed to a certain style of writing and you have to remember that you’re always writing for the readers.
3. Don’t use a guest post to promote your own business or products.
Even when using examples, it’s always better to use businesses that have an established relationship with the blog.
|Before writing your guest post, ask whether the post will be published as it is or whether it may be modified. There are blogs and sites who reserve the right to modify your post to suit their own needs. Some will also include calls to action to their own content. Be sure you’re aware of all this before submitting your post.|
4. Submitting the post
|Most bloggers will expect your blog post to be submitted via email as an attachment. Usually, they will have an email that is set aside specifically for this purpose. If you don’t use the right email, your post may never even be seen by the right people.|
|Your guest post submission should contain links to other articles that you’ve written if there wasn’t a prior communication between you and the owners of the blog or site. Your past articles will let the blog owners know about the quality of your writing and whether or not you have an established reader base. A writer with an established readership will mean more traffic for the site.|
|You should also include your bio in the post. Many readers will want to know more about a particular writer especially if there is a discussion to be had regarding the content matter. A bio gives them a quick preview of who wrote the piece and you can also use it as a place to put a link to your own site. Some blogs will also require a headshot when you submit your piece.|